Leadforce Solutions StratRx 2025 “Growth in Motion” webinar
Author - ROI of Social Media, Technical Editor - Social Media Metrics
Digital Marketing Strategist - Social Marketing Conversations/LeadForce Solutions
Team Leader / Digital Marketing Certified - National Strategic Resources Team (NSRT) for Economic Gardening (NCEG)
VP IBM SW Channel Program
Regional Software & Services VP Computer Associates
Digital Marketing Certified - National Strategic Resources Team (NSRT) for Economic Gardening (NCEG)
Founder/Business Development Advisor - LeadForce Solutions
If your staff meetings are an arms race of ever more rosy stories about the future, ever more closely guarded presentations of current status, and ever more vague discussions about how well things are going with future growth just around the corner, this session is for you. Award-winning author and systemic culture change expert Steven Groves will show you a new way of thinking about forecasts and data. You’ll learn what you can do with your staff, today, to get it functioning better as soon as next week. Get out of the business of guessing what people mean as they try to make themselves look good, and get your team sharply focused on working together with data and tools to achieve the real results you owe your leadership.
About Steven Groves
Steven Groves has been called “one of the planet’s clearest thinkers about strategic marketing” and is a recognized leader in improving digital performance through his analytical approach to culture change.
He's been a mentor of young men, women and Justice-involved in regional entrepreneurial programs and enjoys working with entrepreneurs, SMB leaders, Enterprise managers, VPs, and larger individual practitioners.
About Greg Gotcher
With over 25 years of business experience, Greg has worked in a variety of roles that includes operations, product management, marketing, and sales. He has worked in several high-profile industries for some of the largest companies in the US such as IBM, Sun Microsystems, Hewlett-Packard, and Computer Associates. It was this experience that allowed him to make a smooth transition into the world of Stage 2 companies where he has spent the past decade working in sales and business development leadership roles. He has enjoyed several achievement awards over the course of his sales career, for which he contributes to a collaborative approach in working with people.